Harley kills Buell, will sell MV Agusta

Dailies -


As expected, Harley-Davidson announced dire third quarter financial results this morning – sales are down 21.3 percent year-on-year, but net income is down 84.1 percent – but the fallout from the company’s irresponsible business practices is shocking; Buell is being “discontinued” and MV Agusta, only acquired last year, will be sold.

“As our announcement regarding Buell and MV Agusta indicates, we are moving with the speed and decisiveness required to bring our business strategy to life,” said Keith Wandell, the company’s new CEO.  ”The fact is we must focus both our effort and our investment on the Harley-Davidson brand, as we believe this provides an optimal path to sustained, meaningful, long-term growth.”

Full details below. We’ll bring you more analysis later today.

Harley-Davidson announces 3rd quarter results, Unveils long-term business strategy

(October 15, 2009) – Harley-Davidson, Inc. (NYSE:HOG) announced
decreased revenue, net income and earnings per share for the third
quarter of 2009 compared to the year-ago period, while reporting a
moderation in the decline of retail new Harley-Davidson motorcycle
sales compared to the second quarter.

retail sales of new Harley-Davidson® motorcycles declined 21.3 percent
in the third quarter compared to last year’s third quarter, an
improvement from the 30.1 percent decline in this year’s second
quarter.  An 84.1 percent decline in net income and an 84.5 percent
decline in diluted earnings per share from the year-ago quarter
reflected lower motorcycle shipments and the effects of the economy on
retail and wholesale loan performance at Harley-Davidson Financial

Harley-Davidson also unveiled major elements of its
go-forward business strategy to drive growth through a single-minded
focus of efforts and resources on the unique strengths of the
Harley-Davidson brand, and to enhance productivity and profitability
through continuous improvement. As approved yesterday by
Harley-Davidson’s Board of Directors, the Company will discontinue its
Buell product line and divest its MV Agusta unit as part of this

“While the environment remains challenging for us, we
are mildly encouraged by the moderation in the decline of dealer retail
Harley-Davidson motorcycle sales,” said Keith Wandell, Chief Executive
Officer of Harley-Davidson, Inc. “And moving forward, our strategy is
designed to strengthen Harley-Davidson for long-term growth and deliver
results through increased focus.  

“As our announcement regarding
Buell and MV Agusta indicates, we are moving with the speed and
decisiveness required to bring our business strategy to life,” said
Wandell.  ”The fact is we must focus both our effort and our investment
on the Harley-Davidson brand, as we believe this provides an optimal
path to sustained, meaningful, long-term growth.”

Third Quarter and Nine-Month Results

Net income for the third quarter was $26.5 million, compared to $166.5
million in the third quarter of 2008, on revenue of $1.12 billion,
compared to $1.42 billion in the year-ago period. Diluted earnings per
share were $0.11 for the third quarter of 2009 and $0.71 in the
year-ago period.

nine months, Harley-Davidson, Inc. reported net income of $163.6
million, down 71.6 percent and diluted earnings per share of $0.70,
down 71.4 percent from the year-ago period. Revenue through nine months
was $3.57 billion, down 17.1 percent from the same period last year.

“Delivering Results Through Focus” Strategy

A key element of the Company’s go-forward strategy is to focus on
extending the Harley-Davidson brand by leveraging unique
Harley-Davidson strengths. The strategy focuses company resources on
Harley-Davidson products and experiences, global expansion, demographic
outreach and commitment to core customers. In addition, the Company
will continue to expand its initiatives to enhance profitability
through continuous improvement in manufacturing, product development
and business operations.

are refocusing our business with the expectation that we can provide
growth that is both profitable and sustainable over the long term,”
said Wandell.  “We believe we can create a bright long-term future for
our stakeholders through a single-minded focus on the Harley-Davidson

The Company said it would share additional details about the strategy during its investor conference call today.

Details of Buell and MV Agusta Actions

The Company will discontinue production of Buell motorcycles. Remaining
inventories of Buell motorcycles, accessories and apparel, while they
last, will continue to be sold through authorized dealerships. Warranty
coverage will continue as normal for Buell motorcycles and the Company
will provide replacement parts and service through dealerships.

decision will result in a reduction over time of about 80 hourly
production positions and about 100 salaried positions at Buell.
Employment will end for a majority of Buell employees Dec. 18, 2009.

Inc. expects to incur approximately $125 million in one-time costs
related to the discontinuation of the Buell product line. The Company
expects to incur approximately $115 million of that amount this year.

Relative to MV Agusta, the Company will immediately commence efforts to sell the business, which is based in Varese, Italy.

the third quarter, Harley-Davidson, Inc. recorded a one-time
fixed-asset impairment charge of $14.2 million related to Buell and a
goodwill impairment charge of $18.9 million related to MV Agusta.

and MV Agusta are great companies, with proud brands, high-quality
exciting products and passionate enthusiasm for the motorcycle
business. Buell has introduced many innovative advancements in
motorcycle design and technology over the years and MV Agusta is known
in Europe for its premium, high-performance sport motorcycles. However,
our strategy to focus on the Harley-Davidson brand reflects the fact
that we believe our investments in that brand are a better utilization
of overall company resources,” said Wandell.

Motorcycles and Related Products Segment
Third Quarter.
Revenue from Harley-Davidson motorcycles during the third quarter of
2009 was $803.3 million, down 22.1 percent compared to the year-ago
period. The Company shipped 54,236 Harley-Davidson motorcycles to
dealers and distributors worldwide, down 27.4 percent from the third
quarter of 2008 but in line with previous guidance of 52,000 to 57,000
units.Revenue from Parts and Accessories totaled $221.8 million during
the quarter, down 14.4 percent and revenue from General Merchandise was
$70.7 million during the quarter, down 15.9 percent compared to the
year-ago period. Gross margin was 33.1 percent of revenue for the
quarter compared to 34.0 percent in the year-ago quarter. Operating
margin was 9.5 percent compared to 16.4 percent in the third quarter of
2008. Operating margin was affected largely by lower gross margin,
restructuring charges and impairment charges.

Nine Months.
Through nine months, revenue from Harley-Davidson motorcycles was $2.62
billion compared to $3.23 billion in 2008 on shipments of 187,085
Harley-Davidson motorcycles, compared to 226,898 motorcycles in 2008.
Revenue from Parts and Accessories totaled $623.1 million during the
first nine months, down 11.8 percent and revenue from General
Merchandise was $215.5 million during the nine-month period, down 12.0
percent compared to the year-ago period. Gross margin was 34.6 percent
and operating margin was 14.1 percent, compared to 35.4 percent and
18.9 percent respectively in the year-ago period.

Retail Motorcycle Sales.During
the third quarter, retail sales of Harley-Davidson motorcycles
decreased 21.3 percent worldwide, 24.3 percent in the U.S. and 13.1
percent in international markets, compared to the prior-year quarter.
Industry-wide U.S. retail heavyweight (651cc+) motorcycle sales
declined 35.9 percent during the quarter, compared to the year-ago

For 2009 compared to 2008 through nine months, retail
sales of Harley-Davidson motorcycles decreased 22.9 percent worldwide,
25.5 percent in the U.S. and 16.5 percent in international markets.
Industry-wide U.S. retail heavyweight motorcycle sales declined 38.7
percent year to date in 2009, compared to 2008.

Harley-Davidson Financial Services

Harley-Davidson Financial Services recorded an operating loss of $31.5
million for the third quarter of 2009 compared to an operating profit
of $35.6 million in the third quarter of 2008.  This decrease of $67.2
million was due to a higher provision for credit losses in both the
retail and wholesale portfolios as well as increased interest expense. 
Year to date through the third quarter, HDFS reported an operating loss
of $110.8 million, compared to operating income of $107.7 million for
the prior year period. The nine-month operating loss includes two
non-cash charges recorded in the second quarter of 2009: a $72.7
million credit loss provision for a one-time reclassification of
motorcycle loan receivables; and a one-time $28.4 million charge to
write off goodwill associated with HDFS.

continues to successfully access the credit markets to fund its lending
activities. On October 9, HDFS completed a $700 million term
securitization transaction with a weighted average interest rate of 1.2

Update on Restructuring Activities

On a combined basis, the Company expects previously announced
restructuring activities, together with the discontinuation of Buell
operations, to result in one-time charges of $215 million to $245
million over 2009 and 2010, or an increase of $55 million from the
estimate provided July 16, 2009. The Company estimates annual ongoing
savings from restructuring of approximately $140 million to $150

Company continues to pursue its previously announced  ”two path” study
to determine whether additional major restructuring at York, Pa.
facility can make those operations competitive and sustainable long
term, or alternatively, whether the Company will relocate those
operations to another U.S. location.  As part of the restructuring
analysis, the Company has begun contract talks with the union
representing employees at York and expects to make a final decision on
the status of the York operations by the end of this year.

Income Tax Rate

The Company’s third-quarter effective income tax rate was 61.8 percent
compared to 38.2 percent in the same quarter last year.  This increase
was due primarily to the tax implications of MV Agusta, including the
non-deductible write down of goodwill, and the impact of reduced
Company earnings.  The Company expects its full-year 2009 effective tax
rate on continuing operations, excluding MV Agusta, to be approximately
59 percent due to the previously reported one-time charges for the
Wisconsin tax law change and the non-deductible goodwill write-off for
Harley-Davidson Financial Services, as well as the impact of reduced
earnings for the remainder of the year.

Cash Flow

Cash and cash equivalents totaled $1.52 billion as of Sept. 27, 2009,
compared to $504.4 million at the end of the year-ago period. Cash
provided by operations was $511.1 million and capital expenditures were
$89.4 million during the first nine months of 2009. For the full year,
capital expenditures are now expected to be $125 million to $145
million, including $15 million to $25 million related to restructuring


The Company is narrowing its guidance for full-year 2009 shipments, and
now expects to ship 222,000 to 227,000 Harley-Davidson motorcycles to
dealers, including 35,000 to 40,000 during the fourth quarter. The
Company continues to expect full-year gross margins to be between 30.5
percent and 31.5 percent.

Company Background

Harley-Davidson, Inc. is the parent company for the group of companies
doing business as Harley-Davidson Motor Company (HDMC), Buell
Motorcycle Company (Buell), MV Agusta and Harley-Davidson Financial
Services (HDFS). Harley-Davidson Motor Company produces heavyweight
custom, touring and cruiser motorcycles. Buell produces American sport
performance motorcycles. MV Agusta produces premium, high-performance
sport motorcycles sold under the MV Agusta® brand and lightweight sport
motorcycles sold under the Cagiva® brand. HDFS provides wholesale and
retail financing and insurance programs primarily to Harley-Davidson
and Buell dealers and customers.

Forward-Looking Statements

The Company intends that certain matters discussed in this release are
“forward-looking statements” intended to qualify for the safe harbor
from liability established by the Private Securities Litigation Reform
Act of 1995. These forward-looking statements can generally be
identified as such because the context of the statement will include
words such as the Company “believes,” “anticipates,” “expects,”
“plans,” or “estimates” or words of similar meaning. Similarly,
statements that describe future plans, objectives, outlooks, targets,
guidance or goals are also forward-looking statements. Such
forward-looking statements are subject to certain risks and
uncertainties that could cause actual results to differ materially from
those anticipated as of the date of this release. Certain of such risks
and uncertainties are described below. Shareholders, potential
investors, and other readers are urged to consider these factors in
evaluating the forward-looking statements and cautioned not to place
undue reliance on such forward-looking statements. The forward-looking
statements included in this release are only made as of the date of
this release, and the Company disclaims any obligation to publicly
update such forward-looking statements to reflect subsequent events or

Company’s ability to meet the targets and expectations noted depends
upon, among other factors, the Company’s ability to (i) execute its
strategy and successfully exit certain product lines and divest certain
company assets (ii) effectively execute the Company’s restructuring
plans within expected costs and timing, (iii) successfully achieve with
our labor union partners flexible and cost-effective agreements to
accomplish restructuring goals and long-term competitiveness, (iv)
manage the risks that our independent dealers may have difficulty
obtaining capital, and adjusting to the recession and slowdown in
consumer demand,  (v) manage supply chain issues, (vi) anticipate the
level of consumer confidence in the economy, (vii) continue to have
access to reliable sources of capital funding and adjust to
fluctuations in the cost of capital, (viii) manage the credit quality,
the loan servicing and collection activities, and the recovery rates of
HDFS’ loan portfolio, (ix) continue to realize production efficiencies
at its production facilities and manage operating costs including
materials, labor and overhead, (x) manage production capacity and
production changes, (xi) provide products, services and experiences
that are successful in the marketplace, (xii) develop and implement
sales and marketing plans that retain existing retail customers and
attract new retail customers in an increasingly competitive
marketplace, (xiii) sell all of its motorcycles and related products
and services to its independent dealers, (xiv) continue to develop the
capabilities of its distributor and dealer network, (xv) manage changes
and prepare for requirements in legislative and regulatory environments
for its products, services and operations, (xvi) adjust to fluctuations
in foreign currency exchange rates, interest rates and commodity
prices, (xvii) adjust to healthcare inflation, pension reform and tax
changes, (xviii) retain and attract talented employees, (xix) detect
any issues with our motorcycles or manufacturing processes to avoid
delays in new model launches, recall campaigns, increased warranty
costs or litigation, and (xx) implement and manage enterprise-wide
information technology solutions and secure data contained in those

In addition, the Company could experience delays or
disruptions in its operations as a result of work stoppages, strikes,
natural causes, terrorism or other factors. Other factors are described
in risk factors that the Company has disclosed in documents previously
filed with the Securities and Exchange Commission. Many of these risk
factors are impacted by the current turbulent capital, credit and
retail markets and our ability to adjust to the recession.

Company’s ability to sell its motorcycles and related products and
services and to meet its financial expectations also depends on the
ability of the Company’s independent dealers to sell its motorcycles
and related products and services to retail customers. The Company
depends on the capability and financial capacity of its independent
dealers and distributors to develop and implement effective retail
sales plans to create demand for the motorcycles and related products
and services they purchase from the Company. In addition, the Company’s
independent dealers and distributors may experience difficulties in
operating their businesses and selling Harley-Davidson motorcycles and
related products and services as a result of weather, economic
conditions or other factors.


  • Paul

    Pretty touching message from Erik

  • A*Man

    HD has ruined Buell and MV similarly to GM ruining Pontiac, Saab and Saturn. At least Saab found a buyer that appreciates their heritage, uniqueness and are reinventing the brand into something people want to buy. I hope that Erik finds the same, or at least has to keep producing unique bikes for the masses in some capacity. HD pretty much threw away any chances of appealing to the under 40 crowd. What happens when all the credit boomers stop dressing up like pirates and can’t hold up an 800-lb bike?

    • http://www.prepaymania.co.uk cheap phones

      Boooo! Why sell Buell? They make fantastic bikes. Remember the Firebolt? oh man!

  • Chris

    now who will DMG/AMA grant special double secret dispensations to?

  • http://www.txsbr.com/ Ben

    It’s disappointing to see that a great deal of response to this news is folks kicking Buell while they’re down. That mentality and this news are both a damn shame.

    • Dave

      I agree Ben…shame FOR Buell and MV or maybe not? Let’s all hope it’s the best thing to happen to both of them. I know that capital rules, but come on…what else could HD possibly do for them!

  • Feds

    So the pool of people willing to spend too much money for the opportunity to ride slowly and dress up like one of the village people is not bottomless?

    Never have I been more proud of human society than this day.

    That said, continued poor financial performance from Harley raises the specter of another chicken tax on large displacement imports. Not that THAT is entirely a bad thing either.

  • http://www.txsbr.com/ Ben

    Damn shame.

  • Zane

    Wonder how DMG/AMA feels about cozying up to Buell & alienating the other brands now… However, I do hope Erik Buell’s abilities do end up getting used for a higher purpose than developing Harley accessories

  • http://ridethetorquecurve.blogspot.com hoyt

    Erik Buell will continue to produce great motorcycles. In the end, this will be a turn for the better.

    This is the depth of HD’s long-running mistake…the mistake of not investing in Buell legitimately (not just in cash, but in every facet of producing & marketing a motorcycle).

    Victory/Polaris – there is a great motorcycle company available.

  • HW Pfabe

    As much as I feel no special love for Harley, I do feel bad for Buell. I recently read the book about the history of the company and you have the respect the man for what he’s done, as well as his apparent genuine care for his employees.

    I really hope Buell finds a good new home.

    There is some definite similarity to Saturn here, as was mentioned above. Saturn only just recently started really making quality and MARKETABLE vehicles… and now they’re gone.

  • General Apathy

    “The fact is we must focus both our effort and our investment on the Harley-Davidson brand, as we believe this provides an optimal path to sustained, meaningful, long-term growth.”

    “long-term growth” must be defined on like a 5 year scale for this to be true.. They need to develop bikes that <50 year olds like for true long term growth. Sounds like they are reverting back to the formula that got them this far.. NOT GONNA WORK FOREVER GUYS!

  • RT Rider

    Its too bad the Buell line is being dropped. Although I am not a fan of Buell Motorcycles I still hate to see it fall by the wayside. It was a huge mistake to sell the Buell line in Harley dealerships. The Harley morons have tunnel vision with respect to any other motorcycle. If you can’t put loud pipes on it and look good with chaps and a do-rag then there not interested. I have stopped at a couple Harley dealerships and when the salesman found out I was there to look at a Buell he promptly found someone else to wait on.

  • http://sr500project.blogspot.com/ Anders

    O dear. What a shame, even though, in my opinion Buell never quite delivered on their promise with right products. Always almost there. And a shame about MV Augusta. The Varese factory turns out to be a bad omen for HD. Last time it was the AMF/Cagiva deal.

    • Adrian

      You are an idiot , if AMF had not invested in HD when they did , it would be like Indian is now , being kicked from one private investor to another.

  • Tony

    Sad for Buell and hopefully MV Agusta can find some funding to continue to produce exotic machines. Harley is bleeding like GM and Ford. They flood the market with bikes and then get upset when sales start slowing down. I like some of the Harleys and hell almost purchased a 2010 Fat Bob but at all the Harley dealerships they were loaded with bikes, some that had been around for a while. Good luck MV and Buell and Harley needs to scale back their production. Stop flooding the market and start driving demand.

  • Peter

    This saddens me. I thought the XR1200 was a step in the right direction. I have defended Harley but their reluctance to appeal to other segments (I’m 50 and ride a literbike)has been their demise. If I want a badass cruiser it looks I’ll have go to Triumph.

  • Swagger

    It’s sad on a number of levels, though as a few others have stated perhaps there’s some hidden silver lining.

    With the advent of the 1125 (brilliant bike even if you don’t like the looks) Buell was poised for a shot at real greatness both in racing and on the street. You can piss and moan all you want about special super secret dispensations, but there’s always handicapping in racing. Always. Get used to it. There’s also usually someone to whine and gnash teeth over fairly minuscule details like this. In the scope of cycle racing, neither the Japanese nor any European concern was damaged in the least.

    I’d love to see Eric Buell take himself out of “The Company”, escape it’s obviously poor vision and give it a shot on his own. I’d rather see his bikes become legendary exclusives like a Confederate Wraith than simply a memory assigned to some dusty corner of a HD display.

    As for MV, same. They’ve always been an exclusive breed and should still be.

  • http://muthalovin.com the_doctor

    Discontinue H-D. That would save a ton of money.

  • CBontheMV

    I find it amazing that it was a lack of diversification that got HD into this mess and now they’re selling off the brands that help them reach a consumer base beyond aging baby boomers who’ve already tapped their HELOCS.

    I can’t wait to see how big a hit they take on the MV sale.

  • Sid

    Ah, that is terrible. Just when they were getting interesting.

  • Gerry Reidel

    IMO, Buell’s problem was having to use HD engines. Buells had some great innovations and some attractive elements. But they shook like crazy and seemed to be geared as if they expected raw torque to pull them out of anything. Like putting a truck engine in a Corvette. There is no denying it’s powerful, but is it what performance lovers are looking for? I hope Erik gets to implement his design ideas around some smooth engines.

    • http://buell.com gas_pig70

      You hit the nail on the head Gerry.

  • sam

    The strategy focuses company resources on … global expansion, demographic outreach and commitment to core customers”

    How can they do all of this at once? global expansion is gonna piss those core customers off, and so is demographic outreach.

  • Russ

    Looks like Volkswagen just hit the jackpot. MV will be German soon. Also, all you HD posers, support a real moto manufacturer like Victory.

    • robotribe

      That VW rumor is looking pretty good after today’s news. Why not? Maybe they could “plus” the MV product line as they did with the Lambo Gallardo. Maybe then we’ll finally see the rumored middleweight MV Agusta Triple.


  • http://www.mrimadison.com Pat

    How unfortunate! I learned to ride on a Buell in the HD Rider’s Edge Course in 2003. It was a legendary experience for a first time rider that I will never forget! Erik Buell will prevail! He always did and always will! We will hear good stuff about him in the near future … I am certain of that!

  • Toni

    It’s clear than americans do not know how to manage motor comapnies.

    It’s really unfair what they’ve done for MV&Buell, two really classics of the motorbike’s story.

    Let’s hope, somebody,somewhere buys & care them, so it will be still possible to see new developments and not “more of the same thing”.

    God! i was thinking to buy an XB9! what about the warranty now?

    • Adrian

      You should still buy it, they are a great bike, despite what the haters say.

  • jconli1

    “go-forward business strategy”


  • Dan

    Harley, you just killed the one thing you had going for you. I hate you.

  • casey tedford

    what a shame!!! i grew up in a home full of harleys. built them, ride them, fix them!!! I just bought a buell weeks ago, because they(harley finally got their heads out of their asses and made something that the under 50 crowd not only could afford, but was fun to drive. my harley is a “dollar a mile bike” fixing all the time and never with available parts…nothing is available!! my honda is 25 years old and everything is still available. What were they thinking? my buell is quirky, and fun on a level that even an R1 can’t match. this seals the deal for me, No More Harleys in this house… Bad move Harley, you lost a long time fan. now to sell the hog, to stock up on buell parts, i guess.

    • bg

      What a bunch of crap. I can write bs too. go ride your Honda.

      • Russ


        You my friend are an idiot.

  • David Patton

    Very curious as to what happens to MV. VW? How bout some Chinese or Indian buyers? (can’t recall the name of the Indian company that is slowly buying up KTM but an uneducated guess might make them at least an interested party)

    Does Ducati buy ‘em? Probably not as they have been actively trying to CRUSH them out of the US in the last few years and would probably love to see ‘em go bye-bye. Piaggio pick up a super high end line?

    HFL have any informed thoughts?

    • http://hellforleathermagazine.com Wes Siler

      All the VW buying a bike maker talk is just wishful thinking. I need to get a better idea of what HD wants for MV before I can hazard a guess at who’d be able to buy it. Right now, it’d make sense for it to return to independent ownership or possibly be bought up by a Chinese company like what happened with Benelli, but there’s not an awful lot of spare capital floating around for bike makers right now.

  • nick r

    Change like this is life shattering, but, opportunities are everywhere. Good luck Eric and Co.

    PS. -ROTAX.

  • duke777

    This month’s Motorcyclist mag is the all-american issue. Guess the Buell coverage was a waste of paper & ink. Did you see the “First Look” of the 9, yes NINE, new Harley’s for 2010? They’re the same damn bikes from the previous 2 decades. New my ass.

    The real shame is that they just co-designed a great new engine with a very worthy manufacturer, Rotax. As for the other wacky technology they use, seems to steal from Britton, but without the same results. How long did it take BMW to realize “hey the japanese might be on to something when it comes to performance.” Over-design just for design’s sake is nice for one-offs, but not if you want a competitive production bike.

    Seems like Buell was finally getting on the right path though, but got their plugged pulled. I really like(d) Buell’s new advertising campaign too, especially the one about wearing skull-capped helmets and sunglasses over 19 mph.

    EH, its easy to be a monday morning QB. Look forward to seeing where MR Buell resurfaces.

    • Harley Wanabe

      Hey duke777 – To Harley the 2010 line is new. They added some chrome, new colors and flames on the tank. They also have a lot of new custom options for the Harley morons to sucker for.

    • http://hellforleathermagazine.com Wes Siler

      You still read print magazines? We covered the amazingly revolutionary 2010 Harley line way back in July.

      • http://t0.gstatic.com/images?q=tbn:DcmIVcLZzOKKpM:http://paul.kedrosky.com/WindowsLiveWriter/BeItResolvedAmericaSucks_F386/CarlSpackler_2.jpg powermatic

        When Peter Egan retires I won’t be.

        And I remember your coverage of the 2010 HD lineup-well done, and it’s great having access to a motorcycle ‘zine where the ‘wall’ between content and advertising isn’t, in reality, a see-through scrim. Keep up good work, etc.

  • Christian Youngblood

    Why is a struggling company killing its technologically advanced line of fun motorcycles in favor of 1920′s tech covered in piñata paint? There is enough chrome and outdated, inefficient tech in America. We need real motorcycles and real progress. Instead it seems the ethos is to always be looking backward at what we have done and how cool that was instead of looking forward to how cool we could make things. Yes, old motorcycles are cool. No there is no point in making them forever. Nostalgia is killing innovation in favor of loud, pointless flashiness.

  • http://sr500project.blogspot.com/ Anders

    Somehow this makes Buell a very cool brand, like Laverda, Vincent & Bultaco. Hard to belive Buell will die though, they are too innovative and distinct not to survive. Should be a decent second hand buy now right?

  • Paul

    Wow, really sad. I’ve never ridden or owned a Buell, but I always had an appreciation for the company, and Eric seemed like a genuinely good guy. I really hope he can work out a way to buy the name back from HD, maybe keeping making the rotax engine bikes. It would really be a shame to see 25 years or progress lost…

  • econobiker

    Reading between the lines it appears that Harley-Davidson didn’t sell enough H-D branded toilet seats (and other stuff) last year to be profitable so they shut down the division of the company which attracted people who both did not buy logo emblazzened crap and did not consider a beer-buzzed 10 mile ride from the bar back home as a “major touring ride”.

    I am also betting that Buell’s “anti-do rag/pro-helmet” advertising didn’t win any bonuses with H-D management.

    R.I.P. Buell

  • area_educator

    “The fact is we must focus both our effort and our investment on the Harley-Davidson brand, as we believe this provides an optimal path to sustained, meaningful, long-term growth.”

    Well, there ya go– HD is a brand, Buell are motorcycles.

  • http://ridethetorquecurve.blogspot.com hoyt

    “Keith and Me” – enjoy your time while it lasts, pal.

  • isaac

    That is a damn shame for Buell. I don’t own one but we all have different tastes. I hate what DMG has done to their name. I used to slam the Buell name but realized it really wasn’t Eric at all. It was the DMG.

    I wonder if VW can take on both MV and Buell. If they can; I don’t see another MV model until 2012/13. German engineering and bigger money. I guess they can’t go wrong selling to them.

  • generic1776

    Eric Buell is what a motorcycle CEO should be. He’s passionate about his brand, he pushed technologies ahead of the “mainstream” standard and he put his name on the label and stood behind it.

    Eric deserves better.

    The 1125R was a cool bike, no doubt it marched to its own beat and did everything different, but that’s probably why I think it was cool.

    I took a picture of one when they were first released about two years ago. Forgive the poor photography. But from the moment you see it sitting on the side stand, you knew it wasn’t an average bike.

    Bounce back Eric! Keep pushing the tech! Never accept a rule handicap for competition! Next time beat the competition on their turf….

  • pbxorcist

    I am so pissed off at the motor company right now. Its been bad move after bad move, year after year. And now they drop the one thing they had going for them to focus on an aging demographic that is more concerned with image than they are with riding.

    I think I am going to go trade my bagger in on a 2010 1125CR if I can find one.

  • nollid51

    This is really terrible news. Like many have said, Buell was the only thing going for HD. Hopefully this will allow Erik Buell to start up another company and produce much better bikes. Just another way of showing how HD is about marketing and not making motorcycles. I’m hoping this is the beginning of the end for HD, although I’m sure the viagra segment will keep them alive.

  • http://setthemfree.tumblr.com Sasha Pave

    I Appreciated Buell, but never really Liked them as a bike I would ever own. They were always quirky and underpowered. I really wanted the 1125 to succeed, but once I saw the styling I knew it would be a flop for the US market.

    Buell needed to evolve quicker and find some new design talent. If they could have wrapped the 1125 in a package that looked more like an 1198, I think it could have worked.

    The bikes just had an awkward style. Unique? Yes, but not enough to stomach the design.

    I’m sad to see them go, I like to think this market is big enough for quirky players like Buell.

  • http://www.urbanrider.eu urbanrider

    I think HD will do just fine here in the UK for a good while.

    On a weekly basis we see middle class professionals aged 35-55 turning up, rightly or wrongly thinking they are riding the bees knees.

    Most HD riders I’ve met simply haven’t ridden enough motorcycles to know if they’re riding a piece of crap or not.

    I would liken it to the first time you go into a bar aged 15. You order a pint of Fosters because you think its just the done thing and you will gain respect from your fellow drinkers. They all think you like drinking cold piss and chuckle behind your back.

    I agree that with a bike like the XR1200 they are heading to a good place, but you can bet new product development will not be their priority in the face of a recession. They are sticking to what they do well (or badly) and they will probably do just fine, at least here where public school accountants get wood just walking into a HD dealership.

  • Adrian

    I am pretty speechless at the moment, HD had done nothing but try to screw Buell ever since they took them over.

    Erik Buell is a genuine individual and a great engineering innovator . i have met him on a couple of occasions and never seen him looking as downcast as he was in that video.

    Screw the MoCo..I suppose I now own a classic bike.

  • Ken

    Buell will be gone from the backroads while Fat Bobs with their baffles removed will still be beached outside cafes on fine Sundays. How much has this decision been influenced by the fact that Buell engines now come from Rotax, not HD?

    That’s a very, very sad video. You have the sympathies of everyone who loves riding motorcycles Erik.

  • Joel

    Wow. I had always thought HD management knew what they were doing. I thought the purchase of MV was just a way to put some excess cash to good use, maybe even to prop up Buell. And Buell…the Ulysses was pure genius and a great alternative to a BMW GS or KTM Adventure. It put the diesel-like HD engine to good use: torque.
    I hope HD chokes on their own fumes. They have managed to decimate V-rod sales with their latest crap styling “cues” and continue to flog the entirely outdated Evo engine design in a pathetic attempt to keep up with Japanese and USA Victory performance.
    The HD Board ought to be rounded up, blindfolded, put against a wall, and flogged. Irresponsible and greedy behavior by a company with over a Billion in the bank.

  • Chris

    Wow, lots of Harley hate. I don’t really understand it… we all fawn over the nuevo-retro Bonneville, Thruxton and Moto-Guzzi V7 and yet the ‘Merican analogues, the HD big twins and Sportys, suck and deserve to die? I don’t get it.

    Sure, some if not most HD owners (I say owners, rather than riders) are laughable caricatures. They truly are Hardly Dangerous, but if you’re going to be honest and have actually seen and perhaps even ridden a new HD in the past 4-5 years, you’ve got to admit that the fit, finish and quality are really spectacular. The performance and price, not so much…

    That being said, there is something pleasant about riding them. They are comfortable and easy, and it’s a nice perch from which to watch the ocean roll by as one cruises along PCH. They aren’t fast and they aren’t exciting and they don’t handle that well, but not everyone wants to go fast around corners and/or stop on half a dime. I did, so I sold my HD and bought a Triumph, but all this talk about running out of old guys to buy Harleys is nonsense. The old guy demographic is always going to be there, and guess what, jackasses, in 10 or 20 or 30 years, it’s going to be you and me. HD has been around for longer than any of us have been alive and they will most likely outlive us all as well. We might think we are the elite, the moto-cognoscenti, that we are too good for the bland, domestic pablum that our redneck brothers swill between NASCAR events, but there’s way more of them then there are of us. Get used to it.

    • Hank

      If the uncertainty surrounding the energy paradigm wasn’t looming, your 20-30 year outlook could go on without much hesitation. What will the price of gas be in 20 or 30 years? Can’t say for sure, but it could get high enough to seriously diminish HD sales.

      Road King-styled cruisers with electric motors would be laughable, so that is not an option to maintain sales volume.

      What does HD have in mind for the next 15-20 years?

      • CMC

        Hank, I can’t see fuel cost having a huge impact on bikes here in America. I think that here, most bikes are used for recreation and not as primary transportation. (I don’t have any authority for that statement.) A guy who can afford a $10k, $15k or $20k bike will do what’s necessary to put gas in it, even at $10 a gallon. As for fuel efficiency, I’m getting mid 40′s out of my 2009 675 Daytona. My HD wasn’t much worse than that. I would guess that if I had a heavier sportbike with a bigger engine, the fuel economy would be even more comparable to the HD.

        I do agree that an electric Electra-Glide or Road King would be retarded, while and electric Daytona would be bitchen. :P

    • Boggled


      Well said.

    • bluegpz

      “but if you’re going to be honest and have actually seen and perhaps even ridden a new HD in the past 4-5 years, you’ve got to admit that the fit, finish and quality are really spectacular”

      You have obviously never seen one after its been out in the rain.
      The only thing stopping me buying a xr12 is the poor fit and 3rd world finish of the compents. We have harder cheese in Europe than the metal Harley uses.

      • Phil H

        “The only thing stopping me buying a xr12 is the poor fit and 3rd world finish of the components.”

        Er…it’s because that’s where they are sourced from!

  • Joe

    You tell them Chris, couldn’t have said it better.

  • Mitch

    Some good insight Chris. When I think of Moto-Guzzi’s V7 and Triumph’s retro toys, I appreciate them because they are but one solution out of a bunch – you can get a Triumph from mild to wild, for urban commuting, long trip touring and even light off road work.

    H-D just has the one pony; I think, partially, I was always upset with them because there was no diversification, that H-D image was too precious to ever expose to the idea that a motorcycle could be a lot of things. Partially it is because the American riding landscape is different – here, motorcycles are overwhelmingly deployed as toys and not solutions to a lifestyle (in fact, H-D banked on the opposite, that the lifestyle was a solution.) But Buell was an excellent foray into something that never found it’s own way, whether by company politik or money or whatever it is that seems to choke American motor companies out of existence.

    Maybe that’s what it is with me, personally; Triumph and BMW and whomever, they respect their past while still moving forward and generating excitement, so I can get a new ‘old’ Beemer or a new ‘new’ Beemer. But I can only get an old H-D, even if it’s new; and I expect better because I know that there are people in this country that can do better.

    • Boggled


      While I agree that Triumph has a great line, and Harley could learn from it, to say that Harley has one kind of bike is flat out not true. You dislike the brand, or the style so you see it that way. You mention BMW, when I look at BMW’s line, whose style I dislike, I think “they only make one kind of bike”, it’s equally untrue.
      Someone mentioned Harley riders not touring. Come on, if you are out on the road in the summer the top touring, long trip motorcycles are big touring Harleys, Goldwings, and a distant third everyone else.

  • Joe

    Hey Mitch, ever here of the V ROD??? Stop the HD HATE!!

    • http://hellforleathermagazine.com Wes Siler

      The V-Rod is a comic abomination of a motorcycle. Stop the blind love for a company that think its customers are a joke.

      • Joe

        Please, you couldn’t pay me to ride one of those plastic metric crap bikes. The local Honda dealer by me has brand new 07, 08 (crusiers and sportbikes) models on the floor that he CAN’T sell at reduced prices because they suck so bad. Honda’s lucky they sell ok cars or they would have gone belly up yrs ago.

        • pdub

          [Please, you couldn't pay me to ride one of those plastic metric crap bikes. The local Honda dealer by me has brand new 07, 08 (crusiers and sportbikes) models on the floor that he CAN'T sell at reduced prices because they suck so bad. Honda's lucky they sell ok cars or they would have gone belly up yrs ago.]

          Um, please don’t mix up your bias’ with your fantasies. If you don’t like “metric” bikes; cool don’t buy one. If performance and reliability are even somewhere in the equation of determining the quality of a bike Honda are far from “crap” or “suck”. Quite the opposite. I’ve heard “boring” or “unimaginative” in certain cases and those are arguable points but “suck”? “crap”? Don’t be silly.

          • Joe

            When I said CRAP I did mean “boring” and “unimaginative that is why their are still 07 and 08 1000rr’s, VTX 1300 & 1800′s and Shadow 750 in the showroom?? Honda has made some really bad moves the last few yrs. The Rune sucked, couldn’t even sell them. They stopped selling the VTX1800 for 09 because there are so many 07 and 08 in the showrooms. Now they came out with the Fury, to bad the chopper fad went out about 6 yrs ago, good timing Honda!!! The 1000rr sucks too, the ZX 1400 and Hayabussa are better and cheaper bikes. Guess you are the one who looks silly!! HAHA!!

            • Ace

              The CBR1000RR sucks, huh Joe? You’re just a moron or a troll. Judging by your spelling I’d say the former.

              • Joe

                WOW Ace, you told me!!!! Still haven’t said why the 1000rr is better then the other bike I mentioned?? Do you have a 1000rr, if you do it must suck looking at taillights of those other bikes all the time. Bet you paid way to much for your bike too, Honda saleman must be laughing all the way to the bank with your money. Loser!

      • Chris

        Wes, I don’t think the MoCo thinks its customers are a joke. I think you don’t understand the HD “enthusiast.” These guys don’t drink PBR to be ironic, like you do. :)

        Basically, HD’s are about a particular aesthetic that isn’t about performance, it’s about a particular (conservative) style, heritage and national pride. HD riders like them because their fathers, uncles, brothers and maybe grandfathers rode them.

        • HD rules!!!!

          Hey Chris, don’t try to get though to Wes, he’s a HD HATER and always will be. My guess is his old lady left him for some guy on a Harley and now he hates HD. This internet magazine is a bias rag and sucks, only reason I am on here is there was a link from a good unbias internet sourse directing me here about HD and Buell story.

    • Mitch

      The V-Rod was an excellent example of how H-D was/is stuck being H-D; the V-Rod was too different to be accepted by H-D enthusiasts, but not different enough to be considered by anyone else who hadn’t looked at H-D before. (Imagine if it had been brought out as Buell’s muscle cruiser? Interesting though, no?)

      So H-D can only ever be classic H-D, whether or not that’s fiscally sound.

  • Russell

    Shame :(

  • Ulysses

    Were the unicorn and the new logo uncouscious messages of Buell’s doom? The signs were there, we just didn’t see.

    Maybe selling some Buell Blasts – in non-squared form – could have helped?

    Seriously, can someone explain me how spending $250 millions in spare parts rigth now to save $140 mi per year can save a company who places its bets on leisury riding in future years (when economy will hopefully be better)?

  • geonerd

    Never been a big fan of Buell, but it still sucks to see him get the shaft. Hopefully he’ll get hooked up with a company who will help him reinvent the American sportbike instead of making him a sideshow for the HD boneheads to laugh at.

  • Steven

    Like his bikes or hate them, he is a very passionate man. Mr. Buell did a lot for the industry especially when you really consider the size of the company. It is not a good day for the sport. Thank you Erik and all the best, you deserve it.

  • http://blog.cfetherston.com fetherston

    Oyyyy so hard to read long strings of text in italics. Next time block quote it, or something.

  • Phil H

    I guess all them HD lovers should be partying – now that “The MC” killed its off bastard child and denied that its italian affair ever existed, to concentrate on “forward looking statements” ;)
    (funny, didn’t know that ‘statements’ could ever turn a company around)

    I’m going to slice up some toro sashimi, warm up the sake and kick back to watch the great HD belly flop…

  • deka

    this is really saddening moment for me to look into those downcast eyes of Mr. Buell. May Buell rise again from the ashes!I have complete faith in him..The man who had guided and inovated some fantastic bikes the world is proud for can’t just go down like this..Good luck Mr. Buell!

  • Mitch

    Joe, the 1000RR and Hayabusa are different classes of bikes. A little research is in order. You can start with this review of the 2008 1000RR: http://hellforleathermagazine.com/2008/07/2008-honda-cbr1000rr-vs-paloma.html

  • Mitch

    Haha, I must be getting old, I thought I linked to a different review, but perhaps the internet is playing tricks on me. ;) The linked review is excellent, however.

  • Joe

    Mitch, the 1000rr and Hayabusa are the highest cc of there name brands and are priced about the same but if you want to compare the GSX-R1000 to the 1000rr it still is a better bike, Honda’s SUCK!!!!

  • Mitch

    While I shouldn’t feed the trolls, I’m really finding your Honda hate particularly funny. Honda run off with your wife or something?

  • matt

    From a mechanic’s point of view you simply can’t beat honda motorcycles ! But even i have to admit that they are a little dull,

  • Joe

    I like the way you are guys are so original, troll and copying my Harley ran off with you old lady comment….. HAHA!! Face it, Honda’s suck and none of you can argue and prove that they don’t. Even Matt says their DULL!!! That is why there are SOOOOOOO MANY LEFTOVERS IN THE SHOWROOMS!!! Honda’s are for LOSER!!!

  • Mitch

    You seem really obsessed with Honda sales… do you work in a Honda showroom? Can’t move units and it’s making you crazy?

    “Honda’s suck and none of you can argue and prove that they don’t. ” I also can’t prove that my computer repels tiger attacks, though I haven’t ever been attacked by a tiger. On the other hand, there are piles of positive reviews for Honda motorcycles. You haven’t come up with much evidence or theory as to why Honda motorcycles aren’t very good, Joe. Care to make a better argument?

  • Joe

    Yes Mitch, again, THERE ARE NEW 07 AND 08 MODELS STILL IN THE SHOWROOMS!!!!! NOBODY WANTS THEM!!! HELLO, Mitch can you understand that??? You don’t need a computer to see that just go to your local Honda dealer and see it with your own eyes. When you say “You seem really obsessed with Honda sales… do you work in a Honda showroom? Can’t move units and it’s making you crazy?” that is a BIG reason why I say HONDA SUCKS. So YES you are right, that is why I say HONDA SUCKS!! THAT IS MY PROOF!!! Mitch, do you think there is a reason people don’t want to buy Honda’s over Suzuki or other brands?? Why do you think??? Because they are DULL and BORING!!! Other people (pdub and Matt) have said it on posts RIGHT HERE!! Just read above.

    • Mitch

      Aren’t ‘dull’ and ‘boring’ subjective ideas? I think the 600RR and 1000RR are unique and exciting. Can you really quantify that more people think your way than my way?

      Oh, what’s this? Sales figures for the first half of 2009? Let’s take a lookie.


      Hmm. 1. All motorcycle sales are down. 2. Honda moved the most units of the Big 4 in the first half of 2009. If you scroll down there’s the full results of 2008, in which Honda was not the leader, but is within individual percent of the other makes. Kinda puts holes in your sales argument there, Joe.

      Joe, you’ve either been a terrible debater or an excellent troll. Can we agree that we disagree about the desirability of Honda?

  • RT Rider

    Hey cut the Honda and Suzuki crap. This is for Harley bashing only. You are supposed to be saying Harley Sucks etc. By the way, my BMW S1000RR will blow all that Jap shit off the road anyway.

  • Joe

    Mitch, I won’t call ya a troll,I would not want to offend any trolls by doing that. Those are production figures not sales but I will agree with you that we disagree about Honda, again not the only one on here saying they are DULL and BORING (and have less performnce then Suzuki &Yamaha)!! P.S. Notice that you were the only one coming to the defense of Honda on here?? Why?? Cause I’m right?? Man, I’m a good debater!! YAY for me!!!

  • Dave

    How can anyone say the CBR1000RR sucks when every motorcycle publication in the WORLD voted it the best motorcycle of 2008? From a Quality/Fit/Finish/Reliability standpoint, everybody knows Honda builds the best motorcycles in the world.(i ride a kawasaki)

    • Joe

      Never said the Quality/Fit/Finish/Reliability was bad on Honda’s I said they are BOOOOORING and DUUUULLLL!!! Hello Dave are you there??? Can you read???

  • Tony

    This sad conversation has deteriorated into a pile of crap. My problem with Harley is that when times are good and they are selling bikes they tend to overproduce bikes and flood the market. They then hire more and more people and produce more and more bikes then the market is saturated and the supply far exceeds the demand. How does Harley handle this? They kill their R&D and acquisitions and lay people off. Great. The problem is this is a cyclical problem that will happen again. Just ask GM and Ford. I think Harley makes a fine product for a certain buyer (even though I think they are overpricing their product for that buyer) and I am sure they will come out okay. I just think it is sad that a wonderful company like MV Agusta and Buell have to suffer for the overindulgence of a poorly run company. Harley should have never bought MV without the commitment to see it through for at least a period of time. The fact is they were just starting their line up again and then their parent company says, nevermind we need to focus and not on you. Pretty stupid. I will never own a Harley based on the fact that they would rather waste their money on a huge clothing and ash tray line then on Research and Design for their own product. All signs say the economy is slowly turning around and this huge clothing, ash tray and motorcycle company can’t weather the storm?? Ridiculous. They made a commitment and they need to stick by it. Nothing we say here makes any difference anyway. I will stick with my Ducati and am now looking at some other bikes not Harleys.

  • marty

    i think it really stinks h-d is closing buell that is the biggest mistake they ever made. erik is a great guy he truly is a gifted engineer.and friend to his employees.he always had time to listen to new or different ideas to build a bike.this newest thing from h-d just proves that h-d doesnt really care.i know the economy is bad,but the closing down of buell is the worst thing anyone could ever do

  • Randy

    Well boys, some of you may not have noticed but H-D does not build motorcycles. They build jewelry and life style accouterments. You buy a Harley because you want to be seen on it not ride on it. You wear it like a gold chain or a Rolex. Riding is secondary to being seen. When you put on a Harley you announce “Here I am, look at me”.

    H-D recognized that a long time ago. They were and are smart. They are in business to make money and they will do whatever it takes to make the most with the least. Why should they build anything better? Until this current economic stupidity came along everyone was all smiles about “our” motorcycle company. Even if we didn’t agree with them we gave them credit for selling bikes that were outdated in almost every 2 wheel technology.

    Erik Buell is no dummy. He used H-D as much as they used him. He improved every part he got and did a great job of it. The bikes with his name on them are not H-D. Eventually he realized the futility of using H-D engines and used a Rotax power unit. It was that or stagnate.

    Some one commented on the AMF help H-D got in the early 70′s. If they hadn’t stepped in H-D may have folded and we may have not gotten to ride and hear some very special motorcycles that displayed original thinking in solving some pretty difficult problems: reverse shock under the engine,aluminum frame with fuel inside the spars, oil in the swing arm, a sport bike with belt drive, better engine oiling, steering that is quick AND stable, perimeter brake disc etc.
    It is my hope that the Buell motorcycle will not die.
    As for H-D, they can disappear along with the posers. I for one would not mind. Pirates with “Do” rags, yea thats right, how about old Russian ladies wearing babushkas. When I was kid the hod rodders had a saying” If it won’t go, chrome it.”
    Motorcycles that have the substance behind the appearance demand respect. Things that give the appearance of a motorcycle but have little of the substance get derision.

    It maybe if H-D had put more energy into technological advancements instead of ornamental design Erik Buell may not have gotten an chance to build some really good bikes.

  • Skip

    Harley does not care about the bike itself. Look at the 2010 line up. Just more shit with a different paint job and more chrome. Harley wants to sell the life style. Buy a piece of shit motorcycle and then they sell you all the other shit to go with it. You have to get rid of the mufflers first because you have to at least sound like you have some horsepower. Then comes the tassels for the handgrips, t-shirts, do-rags, leather vests and the list goes on and on. God I love to see a couple pull up on a Harley. They are dressed up like a couple of clowns and they think they are cool. Wait till the baby boomers get into there 70′s and can’t ride anymore. Harley will be out of business because they are the only market for that overpriced shit.

  • Dave

    OK,I stand corrected,you did say Hondas are boring and dull. I think Harleys are boring and dull. I’m not bashing, just my opinion.(yes i can read)

    • Joe

      I guess you can read Dave, just takes ya couple of times reading it to sink in huh?? Is that why you like Honda’s, bought a few and it hasn’t sunk in yet that they are boring and dull. Little SLOW on the take up huh Dave?? It’s ok Dave, I’m sure it’s in your genes like the rest of the HD haters on here, I blame your parents not you.

  • John

    This is horrible. Erik if you are listening go find Jay Leno. Maybe he and a few investor friends will back you. Judging by his car and motorcycle collection and pure passion for quality, I’d bet he’d be proud to work with you. Another bad day for American manufacturing, period.

  • Joe

    WOW, look at the scary boring and dull Honda’s for sale in NJ. http://www.psnnewsletter.com/newsletters/38574_2009_10_24_2_45_46.html Left over 07 and 08 1000rr, so many you can pick between red and silver, there most boring colors. Hey Dave, head over to Jersey, lots of boring and dull Honda’s for ya. Priced real cheap cause they suck so bad. Again, Honda would have folded by now if it wasn’t for their cars. P.S. I have gone into HD dealers and they DO NOT have left over 07 and 08′s on the floor. Guess that says who sucks more in my opinion.

  • Lurker

    Hey Joe how many HD dealers have you been to? Our newspaper is full of used Harleys for sale and the local dealer went broke. It seems all he could sell to the Harley morons was the Pirate outfits, belt buckles, t shirts and do rags. HD should combine a bar with there dealerships. That would fit the HD profile perfect. All the Harley morons could sit at the bar and brag about there screaming 68 HP bikes and when they puke on there clown costumes they could get a replacement right there. Plus it would keep all the oil that leak out of a Harley to a minimum and in one area.

  • Joe

    No Lurker, the link i put on my last post are NEW crap Honda’s NOT used ones Loser….opps I mean Lurker. If you looked at it you would have seen that. Try reading the post and looking at the link first moron. P.S. Maybe you didn’t know but LEFTOVERS mean new bikes that didn’t sell from the yrs before Loser!

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