Not another Ducati spy photo

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This latest “spy photo” distributed by Ducati reveals new details of the new mid-capacity Hypermotard/Multistrada ADV/supermoto thingamahoo. The bike is so undisguised here, it must be nearing official release. Looks like an all-new frame and unique styling, in addition to top-shelf components like Ohlins suspension and Brembo Monoblocs.

The way all this works is that companies like Ducati try to build hype around new products by dropping a few pics or details (we saw this one on Moto Corsa’s Facebook page), one drop at a time, through influential channels. They want it to feel organic so you’ll post it on your Facebook and we’ll run it as a news story. Hey, they make great bikes, so we may as well talk about them…

The rumors they’ve been distributing about this bike are that it crosses over between the Hypermotard and Multistrada, using the engine from the Streetfighter 848 to achieve a more accessible price point and performance level than the 1,200cc Multi.

That’s a great idea. The Hyper is extremely nice to look at, but runs out of power too soon. The Multi is, seriously, the best road bike out there, but looks like it belongs in a game of Angry Birds. The downside? The Hyper’s riding position and lack of wind protection are going to mean this won’t be a distance tool, unless Ducati makes some sort of “Travel” version that is.

Riding the Streetfighter 848, we found the 130bhp, liquid-cooled v-twin to be flexible and easy to use. That peak power figure may sound awfully close to the 1,200’s 155bhp, but it’s much less intimidating, replacing the larger motor’s huge punch of power with smooth progress. You’d get one of these after, say a Monster 696 and not be too terribly scared every time you thought about the throttle.

You have eyes, but just to make sure they’re working, let’s talk about what we see in this photo: single-sided swingarm, trellis frame, huge exhaust, sexy wheels. Styling appears to adapt the bigger Multi’s language into something a little less mirror shattering. The bodywork combines organic curves with crisp lines. No one’s going to keep that ginormous exhaust for more than five minutes.

The presence of that Ohlins shock and those Brembo calipers likely indicate that Ducati’s going to offer a couple different versions of this bike. Expect the base model to come in around the Streetfighter 848’s $14k price point, complete with similar Marzocchi/Sachs mix. Bling and damping will add a couple Gs.

Look for more pics and details leading up to the bike’s official unveiling at EICMA this fall and an awesome real-roads performance bike when we ride it soon after.

  • http://cynic13th.livejournal.com/ cynic

    Damn, I was really hoping for a 848 multistrada. I don’t mind the looks, and I want a bike a I can tour on, as well as commute, weekend blast etc.
    We’ll see what they do, but at the very least I hope it has a better range than the Hyper.

    • AHA

      +1. If this doesn’t have ABS and all the electronic goodies, it’s back to the KTM 990SM. IMHO for this sort of bike the exhausts need to be underseat or underbelly. Dustbin-sized cans are for Hyabusas etc.

  • http://www.muthalovin.com the_doctor

    I spy with my little eye:

    A big beak!

    • Frosty_spl

      A beak can be ok. Nostrils aren’t.

      • Miles Prower [690 Duke, MTS 1200]

        +1

  • Charlie

    I presume the 800cc rumored MV Rivale is designed to compete with this machine. Makes sense to blur the lines between the Hyper and Multi in potentially one new water cooled middleweight motard kind of thing. All good. But I’m still holding out for the Brutale 675, particularly as the early reviews are quite strong

    • tpnewsk

      Who’s reviewed the Brutale?

      • Charlie

        MCN – positive piece. If the fueling issues are fixed I gotta figure they are right. Light, small and triple is a trifecta. Cheaper than an 848…prolly better looking too

  • Beewill

    A Multitard? Sweet!

    • Toby

      about choked on my coffee!

    • Miles Prower [690 Duke, MTS 1200]

      Awesome.

  • Julian

    Looks like a Nuda!

  • http://www.ninja250blog.com R.Sallee (Ninja 250)

    Just wanted to say that I really appreciate you guys being upfront about Ducati’s ploy. I feel like they could get the same attention with the same shitty photos without being deceptive.

    P.S. I’m kinda excited about this bike. The Hypertard is one of my favorite bike to look at but the air-cooled motor is a turnoff.

    • Edward

      Will somebody please think of the children!

  • Joel

    Those wheels are of the panigale S. I bet they don’t make it in the final spec…..

  • http://www.pedalgents.com holdingfast

    total gut reaction, but, this excites me!
    good read too – funny and informative. hfl, yay.

  • Lacubrious

    This is what I was waiting for.

  • Sam

    I don’t know what this is but as an rider with an aircooled Multistrada as my only vehicle.. I think I want this Hyperstrada/Multitard badly.