Category: Dailies


Pictured is a special edition of the Triumph Speed Triple that'll go on sale in Italy this summer. The matte olive drab paint is cool, but the real story here is the font. To our knowledge, it's the first time since its re-birth in 1991 that the brand has departed from its swoopy R, old Triumph-influenced typeface. Swapping one type of retro for another, the black stencil "Triumph" and "Speed Triple" lettering on this bike is a subtle nod to WWII-era militaria.


The standard Triumph logo fits incredibly well both on its range of
modern classics like the Bonneville and cutting edge sportsbikes like
the Daytona 675, flattering the former and contrasting the latter.
Having said that, it's nice to see the company trying new things and
doing so in a subtle, classy way. The bold, strong, yet classic nature
of the stencil suits the Speed Triple perfectly, complimenting its
understated aggression.


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