Honda Rebel and Aviator Nation Team Up
This week’s South By Southwest film and music festival in Austin, Texas, includes the launch of the Honda Rebel + Aviator Nation limited edition cruiser. The collaboration kicks off at the Waterloo Records Day Parties taking place from March 15th – March 18th.
“The Honda Rebel has gotten a complete refresh for 2017, both inside and out. It's a modern motorcycle with a classic and minimalist attitude, but when it comes to performance, these bikes are anything but understated. Both the 300s and 500s are built for cruising up the coast to chase the perfect swell or winding through traffic on the way to a great hiking spot. When Aviator Nation founder Paige Mycoskie, lent the inimitable 1970s vibe of her beloved California lifestyle brand to create the Honda Rebel + Aviator Nation edition, the result was the perfect collaboration for the adventurous spirit wanting to get out and explore the world from a different vantage point.”
"I was inspired by vintage motorcycles from the 70s," said Paige. "When I was given the opportunity to customize a 2017 Honda Rebel, I knew that I wanted to create a classic, clean look reminiscent of those heritage Honda bikes." The result is a user-friendly, lightweight cruiser that is undeniably Aviator Nation; capturing Paige's innate love of outdoor adventure, music and design. The hand-stitched brown leather seat with the embroidered Aviator Nation signature logo is a retro contrast to the black, glossy fenders that flank the bike. The gas tank's gold shimmer is a nod to vintage sparkle drum sets guitars and is finished off with Aviator Nation's signature 4 stripes painted on in the brand's recognizable colors. Custom brown leather grips, round rear view mirrors, a minimalist tail light and caged head lamp are the cherries on top of Paige's design vision.
The 2017 Honda Rebel 300 500 will go on sale nationwide in late April. Aviator Nation customized Rebels will be available for purchase in Aviator Nation flagship stores in June 2017. The bikes will make another special appearance in Austin at a unique pop-up experience at ACL Music Festival later this year.