Dainese has stepped up their online presence today with their revamped official Dainese website. The site had undergone a refreshed appearance and has been completely redesigned from the basic architecture to each individual section.
The new Dainese.com was created to be more dynamic and visitor-focused. It features simpler navigation to optimize searching for information about the company and its products, within the collections of various sporting disciplines Dainese is involved with. You can expect new technology and products with detailed product data sheets and even video tutorials, as well as picture diagrams. It all means that you can look for the right item even faster and more thorough.
This history section features men and women, technological challenges and wins in different sports with exceptional people like Giacomo Agostini, Max Biaggi, Valentino Rossi, Carl Fogarty, Maria Hoefl-Riesch, Aksel Lund Svindal, Kristian Ghedina, Nicolas Vouilloz, Philippe Perakis, Loic Bruni and many, many others. Starting June 18th, Dainese.com will also feature a section dedicated to solidarity. Every week, an original Dainese product worn by one of the motorcycle world championship series riders will be put up for auction. The proceeds of the event will be donated to the Simoncelli Foundation in support of the Santa Marta day center for the disabled in Coriano, Marco Simoncelli's hometown. In remembrance of Simoncelli, Dainese has launched the #thisforSIC58 hashtag to promote all the projects of solidarity and cooperation that the foundation is supporting.
Rossi is involved and pays his respects to his friend Marco, by providing the first auction lot, a D- air Racing leather suit he wore in the Italian Grand Prix at Mugello. This suit has had #thisforSIC58 added to it. Dainese's greatest wish is that this hashtag becomes the official tag used for sharing memories, images, videos and emotions connected with Sic through the Dainese and AGV social media networks (Facebook, Twitter, Instagram, Pinterest and YouTube). Enjoy surfing the new dainese.com and join #dainesecrew !